4 Italian Brands We Can’t Wait to Discover at Pitti Bimbo 89

Pitti Bimbo 89 is just around the corner, and we are thrilled to be bringing our readers along for the ride! Follow along through live streams and blog posts as the Poster Child team travels to Florence, Italy. Here are some exciting brands that we can’t wait to get a close up on:

I Leoncini

Part of Pitti Bimbo’s KidzFIZZ concept lounge, I Leoncini joins other innovative brands to exhibit eye-catching, one-of-a-kind collections. The brand’s designs pair avant-garde shapes with soft colour hues to create stunning pieces for SS19. Every fabric cut is thoughtfully designed to allow optimal comfort, dictated by movement. From fabric selection to final touches, every step of I Leoncini’s production process is done in Italy – providing an authentic and high-quality product line. We can’t wait to check out what this creative brand has in store for Pitti Bimbo!

Lule Design

Travelling to Pitti Bimbo from the province of Treviso, Italy, Lule Design is definitely a must-see. The brand creates stunning, soft pieces that are organic and sustainable, earning it a spot in Pitti Bimbo’s EcoEthics section. All collections are made using natural materials and dyes, omitting heavy metals and other substances harmful for your little ones. Lule Design leverages textile making techniques passed down from generation to generation, creating uniquely handcrafted pieces. The brand has recently been certified for meeting the Global Organic Textile Standard (GOTS), and has gained international recognition by being featured in Vogue UK.

Macchia J Kids

Can you say too cool for school?! Macchia J. is showing off its sleek boys’ streetwear style at Pitti Bimbo. Blending Italian designs with American and Japanese trends, the label does an incredible job creating outstanding contemporary pieces. Originally founded as a menswear line, Macchia J. quickly discovered a demand for younger boys’ clothing. Five years after relocating to Bologna, Italy, the brand introduced its first Kids Collection. Macchia J. will be featured in Pitti Bimbo’s SuperStreet section, alongside other trendsetting, urban labels.

Piccola Ludo

After watching Piccola Ludo in Pitti Bimbo 88’s show last winter, we can’t wait to lay our eyes on the brand’s new breathtaking pieces. This season, Piccola Ludo returns as part of the fair’s Apartment exhibit, which features labels with a “sartorial attitude and a strong identity”. An authentic Italian brand, Piccola Ludo is recognized for statement flare pieced. It’s all about the detailing – the brand does not shy away from bows, patterns, and oversized ruffles. We are excited to see Piccola Ludo showcased as part of Pitti Bimbo’s Apartment Fashion Show, which the Poster Child team will live stream on June 21st.

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